Privacy & Cookie Policy for Matador DIY
PRIVACY & COOKIE POLICY
Last updated: 29 Nov 25
1. Introduction
Welcome to Matador DIY (“we”, “us”, “our”). We are committed to protecting your personal data and respecting your privacy. This Privacy & Cookie Policy explains how we collect, use, store, and protect your information when you visit www.diymatador.co.uk (“the Website”), contact us, or make a purchase.
Data Controller:
Matador DIY
The Matador, Tunstall Rd, Stoke-On-Trent, ST8 7PZ
Telephone: 01782 814216
Email: hello@diymatador.co.uk
By using our Website, you agree to the practices described in this policy.
2. The Data We Collect
We may collect and process the following personal data:
Information You Provide
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Name, address, email address, and telephone number
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Delivery and billing information
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Account login details
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Order history and purchase information
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Customer service enquiries, reviews, or feedback
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Payment details (processed securely by third parties — we do not store full card numbers)
Information Collected Automatically
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IP address, browser type, and device details
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Website usage data and interaction behaviour
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Cookies and tracking technologies (see Section 9)
Information From Third Parties
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Payment processors (e.g., Stripe, PayPal, Klarna)
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Delivery and logistics partners
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Advertising and analytics services (Google, Meta, etc.)
3. How We Use Your Data
We process your data on the lawful bases of contract, legitimate interests, legal obligation, and consent (where required).
We use your data to:
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Process and deliver orders
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Manage payments and customer accounts
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Communicate about orders, returns, and support
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Improve our Website and user experience
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Send marketing communications (only where permitted)
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Analyse performance and traffic
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Detect and prevent fraud
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Comply with tax and legal obligations
We do not sell or rent your personal data.
4. Marketing Communications
We may send you marketing emails if:
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You have provided consent, or
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You have previously purchased from us and we are promoting similar products (“soft opt-in”)
You can unsubscribe at any time using the link in our emails or by contacting us.
5. Sharing Your Data
We only share data with trusted parties necessary to operate our business, including:
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Website and hosting providers (including Wix)
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Payment gateways
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Delivery and courier partners
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Analytics and advertising services (Google Analytics, Meta Pixel)
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Professional advisers (e.g., accountants)
These parties must process personal data in compliance with UK GDPR.
6. Data Retention
We retain your personal data only for as long as necessary:
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Order and financial records: 6 years (legal obligation)
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Marketing data: until you withdraw consent or unsubscribe
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Cookie and analytics data: according to expiry schedules in Section 9
7. Your Rights
You have the right to:
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Access the personal data we hold
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Request correction or deletion
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Restrict or object to processing
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Withdraw consent at any time
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Data portability (where applicable)
Contact us using the details above to exercise your rights.
If dissatisfied, you may contact the Information Commissioner’s Office (ICO).
8. Security
We implement security measures to protect your data. However, no online system is completely secure, and we cannot guarantee absolute protection.
9. Cookies
Cookies are small data files stored on your device to improve functionality and personalise your experience.
We use:
Cookie CategoryPurposeLegal Basis
Essential / NecessarySite operation, checkout, security, loginLegitimate interests
Analytics / PerformanceUnderstand user behaviour and improve the WebsiteConsent
FunctionalityRemember preferencesConsent
Advertising / RetargetingDeliver personalised ads and track performanceConsent
Usercentrics Consent Platform
We use Usercentrics to manage cookie consent.
Non-essential cookies (Analytics, Advertising, Functionality) will only be activated after you provide consent via our cookie banner. You may withdraw or change your preferences at any time.
Specific Cookies Used on Our Website
A) Google Analytics 4 (GA4)
Provider: Google LLC
Legal basis: Consent
B) Meta Pixel (Facebook)
Provider: Meta Platforms Ireland Ltd
Legal basis: Consent
C) Wix Platform & Wix Stores
Legal basis:
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Essential cookies: Legitimate interests
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Analytics/functionality cookies: Consent
10. External Links
Our Website may contain links to third-party sites. We are not responsible for their privacy practices or content.
11. Changes to This Policy
We may update this Privacy & Cookie Policy from time to time. The latest version will always be available on this page.
12. Contact Us
For questions or data requests, contact:
Matador DIY
The Matador, Tunstall Rd, Stoke-On-Trent, ST8 7PZ
Telephone: 01782 814216
Email: hello@diymatador.co.uk




